As of October 17, 2026, Vercel Analytics is used by 83,129 websites in the TechLeads index: 0.63% of all Analytics detections, the 21st most-used of 258 Analytics technologies.
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Citation
TechLeads. "Vercel Analytics Customers and Market Share." Data as of October 17, 2026. https://techleads.fyi/technology/vercel-analytics/market-shareHTML link
<a href="https://techleads.fyi/technology/vercel-analytics/market-share">Vercel Analytics market share (TechLeads data)</a>Websites using each technology in the TechLeads index, and its share of all Analytics detections.
| # | Technology | Websites | Share |
|---|---|---|---|
| 1 | Facebook Pixel | 3,444,813 | 26.2% |
| 2 | Google Universal Analytics | 1,930,367 | 14.7% |
| 3 | Site Kit | 1,602,951 | 12.2% |
| 4 | Microsoft Clarity | 1,081,911 | 8.2% |
| 5 | MonsterInsights | 547,608 | 4.2% |
| 6 | Matomo Analytics | 458,624 | 3.5% |
| 7 |
In HTTP Archive's monthly crawl of public websites, Vercel Analytics was detected on 216,223 pages in September 2026, up 180.2% from a year earlier. HTTP Archive is a separate dataset from the TechLeads index, so its numbers are not added to ours.
Same month, other Analytics technologies in HTTP Archive: Google Analytics 26,446,274, Facebook Pixel 8,201,867, Cloudflare Browser Insights 6,081,428, Site Kit 3,624,668, Microsoft Clarity 2,814,686.
Based on country-code domains (such as .de or .co.uk); websites on .com and other generic domains are not assigned a country.
See all 83,129 websites using Vercel Analytics or download the full list as a CSV for $29.
TechLeads scans public websites and detects Vercel Analytics from signals in the page HTML, scripts, cookies, HTTP headers and DNS records. Market share is Vercel Analytics's website count divided by the website counts of all Analytics technologies we track; a site using two Analytics tools counts for both. Counts were last refreshed on October 17, 2026 and update daily.
| 365,996 |
| 2.8% |
| 8 | Linkedin Insight Tag | 334,744 | 2.5% |
| 9 | PixelYourSite | 279,546 | 2.1% |
| 10 | Naver Analytics | 239,429 | 1.8% |
| 11 | Facebook Pixel View Content | 221,079 | 1.7% |
| 12 | Google Analytics Enhanced eCommerce | 168,343 | 1.3% |
| 13 | Klaviyo Abandoned Cart | 162,774 | 1.2% |
| 14 | HubSpot Analytics | 160,071 | 1.2% |
| 15 | Klaviyo Identification | 147,726 | 1.1% |
| 16 | Quantcast Measure | 141,003 | 1.1% |
| 17 | Plausible | 121,565 | 0.92% |
| 18 | Pinterest Conversion Tag | 108,152 | 0.82% |
| 19 | VK Pixel | 104,898 | 0.80% |
| 20 | Google Analytics Classic | 96,042 | 0.73% |
| 21 | Vercel Analytics | 83,129 | 0.63% |
Rows link to each competitor's market share page where one exists. The table lists the 21 most-used technologies; ranks are by website count.