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DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.
Facebook Pixel is Meta's tool for measuring what people do on a website after clicking a Facebook ad.
Google tool to comply with the EU General Data Protection Regulation and recover lost revenue from ad blocking users.
Google Ads conversion tracking records user actions like purchases and sign-ups after ad interactions using JavaScript tags.
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.
This page is connected to more than one Google Analytics, meaning it is sending tracking data two or more Google Analytics profiles.
Google code specifically for remarketing/retargeting based advertising.
Tag management that lets you add and update website tags without changes to underlying website code.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Nginx is a web server that can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Parse.ly provides web analytics tools and APIs built specifically for the needs of online content sites. Its flagship product, Parse.ly Dash, provides historical, real-time, and predictive insights for the web's best publishers.
Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.
A mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.
Tag managersCustomer data platform
Tealium is a tag management system that helps organizations manage any combination of web analytics and digital marketing tags.
Underscore is a utility-belt library for JavaScript that provides functional programming support.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
A multisite network is a type of WordPress installation setup that allows you to manage multiple websites within a single administrative panel. The main WordPress core files are shared across all the websites within the network.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
Functionality that helps you optimize your pages content, images titles, meta descriptions and more.
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