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Ahrefs is an online toolset utilised for search engine optimisation (SEO) and competitor analysis, which permits users to analyse their website's performance, track keyword rankings, identify backlink opportunities, and research competitors' websites, among other features.
Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.
Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.
The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.
Facebook Pixel is Meta's tool for measuring what people do on a website after clicking a Facebook ad.
WordPress pluginsPage builders
GoDaddy CoBlocks is a suite of professional page building content blocks for the WordPress Gutenberg block editor.
Google Ads conversion tracking records user actions like purchases and sign-ups after ad interactions using JavaScript tags.
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Google Analytics 4 formerly known as App + Web is a new version of Google Analytics that was released in October 2020.
Tag management that lets you add and update website tags without changes to underlying website code.
HTTP/3 is the third major version of the Hypertext Transfer Protocol used to exchange information on the World Wide Web.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Microsoft Advertising delivers advertising impact through world-class partnership services, including innovative programs, knowledge sharing, and planning and service excellence.
Cloud-based email hosting service providing Exchange Server functionality including spam filtering via Exchange Online Protection (EOP) for Microsoft 365 subscribers.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Marketing automationCRMPersonalizationA/B Testing
Contains a host of products for marketing automation. Owned by Salesforce. Now known as Salesforce Marketing Cloud Account Engagement.
A mechanism for developers to signal a relative priority for browsers to consider when fetching resources.
A family of web feed formats used to publish frequently updated content such as blog entries, news headlines or podcasts.
Salesforce Marketing Cloud Account Engagement (formerly known as Pardot) is an application specifically designed for B2B marketing automation.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system.
Yoast SEO is a search engine optimisation plugin for WordPress and other platforms.
Functionality that helps you optimize your pages content, images titles, meta descriptions and more.
Visual page builder and premium theme framework for WordPress and Joomla websites.
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