As of October 28, 2026, Google Remarketing is used by 50,096 websites in the TechLeads index: 5.3% of all Retargeting / Remarketing detections, the 3rd most-used of 22 Retargeting / Remarketing technologies.
Websites using each technology in the TechLeads index, and its share of all Retargeting / Remarketing detections.
| # | Technology | Websites | Share |
|---|---|---|---|
| 1 | Twitter Ads | 567,412 | 60.0% |
| 2 | Criteo | 258,647 | 27.4% |
| 3 | Google Remarketing | 50,096 | 5.3% |
| 4 | AdRoll | 41,811 | 4.4% |
| 5 | Bing Universal Event Tracking | 10,641 | 1.1% |
| 6 | Shoelace | 5,743 | 0.61% |
| 7 | ConvertFlow | 4,741 | 0.50% |
| 8 | Smarter Click | 2,240 | 0.24% |
| 9 | Blue |
Rows link to each competitor's market share page where one exists. The table lists the 10 most-used technologies; ranks are by website count.
See all 50,096 websites using Google Remarketing or download the full list as a CSV for $29.
TechLeads scans public websites and detects Google Remarketing from signals in the page HTML, scripts, cookies, HTTP headers and DNS records. Market share is Google Remarketing's website count divided by the website counts of all Retargeting / Remarketing technologies we track; a site using two Retargeting / Remarketing tools counts for both. Counts were last refreshed on October 28, 2026 and update daily.
Google Remarketing accounts for 5.3% of Retargeting / Remarketing detections in the TechLeads index (50,096 websites), which makes it the 3rd most-used of 22 Retargeting / Remarketing technologies we track.
TechLeads currently detects Google Remarketing on 50,096 websites.
By number of websites, the largest Retargeting / Remarketing technologies besides Google Remarketing are Twitter Ads (567,412), Criteo (258,647), AdRoll (41,811), Bing Universal Event Tracking (10,641), Shoelace (5,743).
Websites using Google Remarketing include prtimes.jp, medibang.com, snapwidget.com, aasm.org, mixergy.com, gigapan.com. The full list of 50,096 websites can be exported as a CSV for $29.
| 1,462 |
| 0.15% |
| 10 | Sape | 1,318 | 0.14% |
