As of October 12, 2026, Adobe Experience Platform Launch is used by 81,157 websites in the TechLeads index: 0.73% of all Tag Management detections, the 2nd most-used of 13 Tag Management technologies.
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Citation
TechLeads. "Adobe Experience Platform Launch Customers and Market Share." Data as of October 12, 2026. https://techleads.fyi/technology/adobe-experience-platform-launch/market-shareHTML link
<a href="https://techleads.fyi/technology/adobe-experience-platform-launch/market-share">Adobe Experience Platform Launch market share (TechLeads data)</a>Websites using each technology in the TechLeads index, and its share of all Tag Management detections.
| # | Technology | Websites | Share |
|---|---|---|---|
| 1 | Google Tag Manager | 10,873,947 | 98.2% |
| 2 | Adobe Experience Platform Launch | 81,157 | 0.73% |
| 3 | Matomo Tag Manager | 39,263 | 0.35% |
| 4 | Tealium | 33,075 | 0.30% |
| 5 | Adobe Dynamic Tag Management | 14,075 | 0.13% |
| 6 | Etracker | 13,744 | 0.12% |
| 7 | mParticle |
In HTTP Archive's monthly crawl of public websites, Adobe Experience Platform Launch was detected on 179,335 pages in September 2026, down 8.6% from a year earlier (peak: 209,596). Among the 1,000 most-visited sites, it appeared on 47. HTTP Archive is a separate dataset from the TechLeads index, so its numbers are not added to ours.
Same month, other Tag Managers technologies in HTTP Archive: Google Tag Manager 13,597,628, Matomo Tag Manager 101,874, Ensighten 16,586, Commanders Act TagCommander 12,755, TagCommander 4,833.
Based on country-code domains (such as .de or .co.uk); websites on .com and other generic domains are not assigned a country.
See all 81,157 websites using Adobe Experience Platform Launch or download the full list as a CSV for $29.
TechLeads scans public websites and detects Adobe Experience Platform Launch from signals in the page HTML, scripts, cookies, HTTP headers and DNS records. Market share is Adobe Experience Platform Launch's website count divided by the website counts of all Tag Management technologies we track; a site using two Tag Management tools counts for both. Counts were last refreshed on October 12, 2026 and update daily.
| 9,200 |
| 0.08% |
| 8 | Ensighten | 7,876 | 0.07% |
| 9 | Signal | 1,483 | 0.01% |
| 10 | Conversant Media | 1,300 | 0.01% |
| 11 | Freshpaint | 1,132 | 0.01% |
| 12 | Yottaa | 851 | 0.01% |
| 13 | Zaraz | 355 | 0.00% |
Rows link to each competitor's market share page where one exists. The table lists the 13 most-used technologies; ranks are by website count.