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Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.
Bootstrap is a free and open-source CSS framework directed at responsive, mobile-first front-end web development. It contains CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components.
The site has a link to a shopping cart which is not categorized under any of the cart technologies we track (custom implementation or not tracked yet).
Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.
DoubleClick enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Owned by Google and now referred to as DoubleClick Digital Marketing or Google Enterprise Advertising.
Facebook Pixel is Meta's tool for measuring what people do on a website after clicking a Facebook ad.
Google Ads conversion tracking records user actions like purchases and sign-ups after ad interactions using JavaScript tags.
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Implementation of the Google Floodlight Sales Google Marketing Platform system.
Google code specifically for remarketing/retargeting based advertising.
Tag management that lets you add and update website tags without changes to underlying website code.
HubSpot is an inbound marketing, sales, and CRM platform that provides tools for lead generation, analytics, and customer relationship management.
jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.
Waypoints is a small jQuery plugin that makes it easy to execute a function whenever you scroll to an element.
LinkedIn Insight Tag is a lightweight JavaScript tag that powers conversion tracking, website audiences, and website demographics.
Marketo provides sophisticated yet easy marketing automation software that helps marketing and sales work together to drive revenue and improve marketing accountability.
Microsoft 365 is a line of subscription services offered by Microsoft as part of the Microsoft Office product line.
Microsoft Advertising delivers advertising impact through world-class partnership services, including innovative programs, knowledge sharing, and planning and service excellence.
Cloud-based email hosting service providing Exchange Server functionality including spam filtering via Exchange Online Protection (EOP) for Microsoft 365 subscribers.
Open Graph is a protocol that is used to integrate any web page into the social graph.
Marketing automationCRMPersonalizationA/B Testing
Contains a host of products for marketing automation. Owned by Salesforce. Now known as Salesforce Marketing Cloud Account Engagement.
An HTML5 supported embed for YouTube videos.
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