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CQ5 Web Content Management (WCM) is a platform for delivering engaging, multi-channel customer experiences to drive online business. Rebranded as Adobe AEM.
Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.
Amazon Web Services (AWS) is a comprehensive cloud services platform offering compute power, database storage, content delivery and other functionality.
Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.
Automatically optimizes the delivery of your web pages so your visitors get the fastest page load times and best performance.
Tailored shopping experiences for consumers across all digital channels, including web, mobile and call center. Now known as Salesforce Commerce Cloud.
Floodlight is feature of DoubleClick ads that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads.
Building custom audiences using brand loyalists and their strongest online connections. Previously known as Media6Degrees.
Domain Verification provides a way for you to claim ownership of your domain in Facebook Business Manager.
Facebook Pixel is Meta's tool for measuring what people do on a website after clicking a Facebook ad.
Google Ads conversion tracking records user actions like purchases and sign-ups after ad interactions using JavaScript tags.
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.
Tag management that lets you add and update website tags without changes to underlying website code.
Google Workspace, formerly G Suite, is a collection of cloud computing, productivity and collaboration tools.
Microsoft Advertising delivers advertising impact through world-class partnership services, including innovative programs, knowledge sharing, and planning and service excellence.
Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring.
Optimizely empowers companies to deliver more relevant and effective digital experiences on websites and mobile through A/B testing and personalization.
SegmentationCustomer data platform
Captures, connects and monetize consumer data - previous Salesforce DMP and Krux Digital
Salesforce commerce platform for enterprise eCommerce solutions. Previously DemandWare.
Salesforce Data 360 is a customer data platform for unifying customer data and activating audience and analytics workflows.
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
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