How to choose the right technology dataset

Start with your customer, not popularity

Bad: "I want all ecommerce leads."

Better: "I want Shopify stores using Klaviyo in the US."

Questions to ask

• What tools do my best customers already use?

• What technologies show they have the problem I solve?

• Which signals make outreach more personal?

Example

Shopify app for email marketing → Shopify, Klaviyo, Omnisend, Recharge.

On Founder/Growth

You can have 10 active technologies at a time. Contact support to change your selection.

What to do next

• Choose your 10 technologies